Wednesday, April 21, 2010

1. Did watching 'The Gruen Transfer' make you more aware of advertising? How?

Watching 'The Gruen Transfer ' didn't make me more aware of advertising because I didn't really pay much attention to what they were saying. if I had I probably would be more aware.

2. List as many ads, logos, etc...that you have encountered today!

Cort (my guitar)
Valencia (my other guitar)
Acer (the internet computer)
Dairy Fresh (the milk bottle)
Apple (my ipod)
Jackaroo (my shoes)
Cardinal (my watch)
Windows 7 (the school computers)
Windows XP (the internet computer)
Colgate (the toothpaste tube)

3. Which ones do you remember most? Why?

I remember my guitar brand (cort)the most because it is an awesome guitar.

4.List some effective advertising strategies you learnt yesterday, how do they make the ad memorable and appeal to the audience?

Comedy-its so funny it sticks in your mind.

5. How important is it to match the advertising strategy to the product? e.g. would you use humour to sell road safety?
get my drift???

very important.